LUI Ritual

LUI Ritual: Amanda Rettig

LUI Ritual: Amanda Rettig



Here at LUI, we love the idea of rituals: those little everyday practices that help you feel calm, centred and whole. We believe shaving deserves to be part of this self-care routine. In celebration of mindful moments, the LUI Ritual series asks friends of the brand about their own positive habits and how they elevate their day.


HI, MY NAME IS… Amanda Rettig.


BUT EVERYONE CALLS ME… Amanda.


WHEN I WAS GROWING UP I DREAMED OF BEING… I loved big dreams growing up. Actresses, models, fashion directors, olympians and famous fashion entrepreneurs were never far from my sights.


BUT NOW I WORK AS… working and living has always been one for me. It is all integrated. I started A-ESQUE twelve years ago and enjoy working with my talented team to navigate our very unique brand.


THE FIRST THING I DO WHEN I WAKE UP IS… at the moment I check how many hours I slept for on my WHOOP. I am channelling myself to become a better sleeper so I’m quite into the metrics.


THE LAST SONG I PLAYED ON SPOTIFY… ‘Magic Love (Radio Edit)' - Bent.


MY MORNING ROUTINE IS… I’m an early riser so a lot happens in my mornings.


1. Exercise/movement.


2. Family time.

3. Emails.


4. Creative thinking. 


5. Connecting with my team at A-ESQUE to set the day.


THE PERFUME I SPRAY ON RIGHT BEFORE I LEAVE THE HOUSE IS… Maison Francis Kurkdjian.


MY COFFEE ORDER IS… double espresso, always.

THROUGHOUT MY DAY I FIND JOY IN… my family, my team, creative projects, exercise, self-care, dressing to feel good, being fit, eating well, consuming lots of water, minimising screens, fresh air.


MY LUNCH ORDER IS… protein and green.


MY 3PM PICK-ME-UP IS… filtered water.


AFTER A LONG DAY I SWITCH OFF BY… I love collapsing in my bedroom. Family time, podcasts, reading, ABC news, BBC.


THE LAST BOOK I COULDN’T PUT DOWN… Lifespan by David Sinclair.


MY NIGHTTIME ROUTINE IS…


1. Eat at least three hours before bed.

2. Devices down.

3. Easy chats, noting too major.

4. Apply The Night Crème by Rationale.

5. Get into sleepwear I enjoy wearing.

YOU CAN FIND ME ONLINE AT... @AESQUEOFFICIAL.