LUI RITUAL: Emma Shearman

Here at LUI, we love the idea of rituals: those little everyday practices that help you feel calm, centred and whole. We believe shaving deserves to be part of this self-care routine. In celebration of mindful moments, the LUI Ritual series asks friends of the brand about their own positive habits and how they elevate their day.
HI, MY NAME IS… Emma Shearman.
BUT EVERYONE CALLS ME… Em.
WHEN I WAS GROWING UP I DREAMED OF BEING… A Stunt Woman. I think I must have watched Charlie's Angels and Mr and Mrs Smith 50 times each.
So much so in 2020 after covid, I spent 2 years training in the evening to become a graded stunt woman in Australia and worked for a year in the industry. I had the incredible opportunity of doubling Terersa Palmer and was shortlisted to double Charlize Theron in Apex. Prior to Apex I tore my Achilles and decided to focus on SISUU for the last year.
BUT NOW I WORK AS… The founder and Director of SISUU. A business that enables you to feel more alive, each and every day.
THE FIRST THING I DO WHEN I WAKE UP IS… I have been terrible at checking my emails and messages. But I have been really good and making sure the phone is charging on the other side of the room. Then I always scrape my tongue. Once you start, you get the ick if you don’t do it.
THE LAST SONG I PLAYED ON SPOTIFY… ‘About Today’ by The National.
MY MORNING ROUTINE IS…
1. Definitely sweat - Either strength class, surf or run
2. Ocean dip
3. SISUU Shot & Breakfast - Usually toast with Cottage Cheese
4. Ideally a short meditation practice in the sun
5. Then coffee.. maybe two
THE PERFUME I SPRAY ON RIGHT BEFORE I LEAVE THE HOUSE IS… 'Gypsy Water' by Byredo, in the evening. 'Heart Felt' by Gentle Habits in the day.
MY COFFEE ORDER IS… Oat Cap Or Long Black with Cream.
THROUGHOUT MY DAY I FIND JOY IN… I love hearing when a customer has written a review on how SISUU has really helped them or when we get people coming to our new HQ to pick up an order. Also, we planted a garden recently and saw the Kangaroo Paws thriving.
MY LUNCH ORDER IS… a chicken salad or wrap from around the corner of our HQ.
MY 3PM PICK-ME-UP IS… SISUU Fire & Ice Tonic and sparkling water - It helps with a 3pm crash and in the summer is so zingy and refreshing. In the winter, a bone broth with a dash of SISUU. And a walk around the block also does wonders.
AFTER A LONG DAY I SWITCH OFF BY… I used to salsa dance and loved going dancing but with a business I have been finding it harder to make it into the city. So instead I usually end up being the person at the back of a yoga class snoring.
THE LAST BOOK I COULDN’T PUT DOWN… In complete honesty, I recently read 'Fourth Wing' by Rebecca Yarros and was hooked. I am also very excited to read Emma Grede’s new book.
MY NIGHTTIME ROUTINE IS…
1. I love a short, post-dinner walk.
2. Shower with the LUI Body Polish - I love love love, even when I’m not shaving. And especially after a big day or when I have been travelling.
3. Try to pre-pack gym/work clothes for the next day.
4. Apply the SISUU Magnesium Spray on either my stomach or feet.
5. We have been loving the meditation app ‘The Way’ to fall asleep to.
YOU CAN FIND ME ONLINE AT... @emmashearman and @sisuu.life.