LUI Ritual

LUI Ritual: Danielle Castano

LUI Ritual: Danielle Castano


Here at LUI, we love the idea of rituals: those little everyday practices that help you feel calm, centred and whole. We believe shaving deserves to be part of this self-care routine. In celebration of mindful moments, the LUI Ritual series asks friends of the brand about their own positive habits and how they elevate their day.


HI, MY NAME IS… Danielle Castano.


BUT EVERYONE CALLS ME… Dan.


WHEN I WAS GROWING UP I DREAMED OF BEING… an interior designer.


BUT NOW I WORK AS… content and creative agency owner and photographer.


THE FIRST THING I DO WHEN I WAKE UP IS… cuddle my dog Bert. He sleeps on the bed. I razz him up a bit, he hates it lol.


THE LAST SONG I PLAYED ON SPOTIFY… 'Blame Me' by Ayesha Madon.


MY MORNING ROUTINE IS… 


1. Shower, skincare and get dressed.


2. Walk Bert to get a coffee.


3. Check emails and write a to-do list.


4. Check in with the team, talk through any work stuff for the day.


5. Mid-morning I try to sort some breakfast or early lunch.


THE PERFUME I SPRAY ON RIGHT BEFORE I LEAVE THE HOUSE IS… currently it’s Mojave Ghost by Byredo.


MY COFFEE ORDER IS… soy cap. I know, I’m basic.

THROUGHOUT MY DAY I FIND JOY IN… hearing from my family and, currently, knowing I have a new episode of Love Island to come home to.


MY LUNCH ORDER IS… I love a good sandwich. Austro, Bread Club, Stefanino Panino and Small Batch are my go-to’s.


MY 3PM PICK-ME-UP IS… a smoothie with the Beauty Chef Glow powder, or their Plumpers if i’m out and about, or occasionally a second coffee.


AFTER A LONG DAY I SWITCH OFF BY… putting my phone in another room and cooking dinner.


THE LAST BOOK I COULDN’T PUT DOWN… Visual Intelligence by Amy Herman.


MY NIGHTTIME ROUTINE IS… 


1. Take Bert to the park for a run.


2. Put on a good playlist, cook dinner with Jonathan and debrief on our days.


3. Shower, with a full skin and body care routine. I’m a stickler for this routine.


4. Sometimes I write my to-do list for the next day.


5. Currently, get into bed and watch the Tour de France. I love the cycling.


THE LAST THING I DO BEFORE BED IS… take some Swisse Sleep Gummies.


YOU CAN FIND ME ONLINE AT... @DANCASTANO.